itstru

Pay per phase.

Validate the idea. Make one thing real. Then build the product.

You own the code at every phase.

All prices in USD

01
$797 USD
$497 USD

Validation & Prototype

Find out if it's worth building.

  • Self-serve questionnaire (~10 min)
  • Cited market research report
  • Regulatory & legal risk brief
  • Pivot & Path Forward report
  • Investor-style pitch deck (10 slides)
  • Clickable HTML prototype
  • Human review of every deliverable
  • You own the code
Start with Phase 1
02
$2,997 USD

Make one thing real

Phase 1 looks real. This one is real.

  • Your approved prototype, built for real
  • Live on a link you can share
  • Works on phones, tablets, and computers
  • Codebase a developer can swap onto any backend
  • Reviewed by a human before you see it
  • You own everything
Learn more
03
Custom quote

Full Product

Build the real product.

  • Branding & design system
  • Payments, integrations, CMS
  • Production deployment
  • Mobile: launch to App Store & Play Store
  • You own the code
Talk to us

Other ways to validate an idea

If you're shopping around, here's the public landscape — by category, with prices.

DIY AI tools

You drive the process. You review the output yourself.

ChatGPT Plus$20/mo1
Claude Pro$20/mo2
Cursor Pro$20/mo3
Lovablefrom $25/mo4
Replit Core$20/mo5

Heads up: most of these meter usage in tokens or credits. The headline subscription gets you started, but a single long session can burn through a month's allowance — especially if you're new to prompting and end up regenerating the same thing five times. Real cost depends on how you use it.

No-code builders

Build a working product without writing code.

Carrd Pro Standard$19/yr6
Framer Basic$10/mo7
Webflow CMS$23/mo8
Bubble Starter$32/mo9
Adalo Starter$36/mo10
FlutterFlow Basic$39/mo11
Glide Maker$49/mo12
Softr Basic$49/mo13

Hybrid services (AI + human review)

AI does the work, a human reviews it.

Upwork validation freelancersvaries14
Fiverr research gigsvaries15
itstru.ai$797$497 USD

Design-sprint agencies

A 5-day sprint with a full team and in-person testing.

Make It Clear (UK)~$6k–$19k16
Geniusee$5k–$25k+17
Design Sprint Ltd (CH)~$28k–$33k18
Zypsy (US)from $60k19

References · prices verified May 2026

  1. ChatGPT Plus pricing
  2. Claude Pro pricing
  3. Cursor pricing
  4. Lovable billing FAQ
  5. Replit pricing
  6. Carrd Pro plans
  7. Framer pricing
  8. Webflow pricing
  9. Bubble pricing
  10. Adalo pricing
  11. FlutterFlow pricing
  12. Glide pricing
  13. Softr pricing
  14. Upwork market-research freelancers
  15. Fiverr market-research services
  16. Make It Clear design sprint
  17. Geniusee design sprint
  18. Design Sprint Ltd prices
  19. Zypsy design sprint agency